GLOBAL PRIVACY POLICY

Last Updated: January 15, 2026

1. INTRODUCTION & SCOPE

DenimStitch Creative LLC ("we," "us," "our") provides this Privacy Policy to explain our data practices globally. Whether you are visiting from San Diego, London, or Toronto, we are committed to protecting your privacy. This policy is designed to comply with the CCPA/CPRA (California), GDPR (EU/UK), and PIPEDA (Canada).

2. LEGAL BASIS FOR PROCESSING (EU/UK/CANADA)

If you are visiting from a jurisdiction requiring a "Legal Basis" for data processing (like the UK or EU), we process your data under:

  • Consent: When you opt-in to our newsletter or use our booking widget.

  • Contract: When we process your data to deliver the Video Arsenal OS™ services.

  • Legitimate Interests: For website security, analytics, and marketing DenimStitch Creative LLC services.

3. INFORMATION WE COLLECT

A. Information You Provide:

  • Application Data: Name, Email, Phone, and business metrics (MRR, team structure).

  • Client Portal: Business assets and credentials required for service delivery.

  • Email Marketing: Managed via Kit (formerly ConvertKit).

B. Information Collected Automatically:

  • Analytics & Pixels: We use Google Analytics and the Meta Pixel to track usage and measure ad performance.

  • Embedded Media: Our Site features embedded videos (Adilo/YouTube) which may set their own cookies.

4. CALENDLY & TECHNICAL BOOKING CONSENT

We use Calendly for scheduling.

  • Data Transfer: Your data is transferred to and processed by Calendly.

  • Implied Consent for Functional Cookies: Because we have optimized our site for speed by disabling the inline cookie banner, your continued use of the booking widget constitutes meaningful and explicit consent to the functional cookies required by the Calendly engine to process your appointment.

5. AI TRANSCRIPTION & AUDIO/VISUAL DATA

We use third-party AI tools (e.g., Zoom AI, Fathom, Google Gemini) to transcribe and summarize sessions. By participating in our calls, you provide Opt-In consent for the processing of your audio and visual data for transcription, indexing, and curriculum development. We do not use this data for biometric identification.

6. GLOBAL DATA TRANSFERS

Your information is stored on secure servers in the United States. If you are accessing the site from the UK, EU, or Canada, you acknowledge that your data will be transferred to the U.S. We utilize Standard Contractual Clauses (SCCs) to ensure your data receives an equivalent level of protection.

7. DATA RETENTION (THE 24-MONTH RULE)

DenimStitch Creative LLC retains client recordings and personal data for twenty-four (24) months. After this period, data is permanently deleted unless a written extension is requested for active project needs.

8. YOUR GLOBAL RIGHTS

Depending on your location, you have the right to:

  • Access & Portability: Request a copy of your data.

  • Erasure ("Right to be Forgotten"): Request we delete your data (subject to contract needs).

  • Object/Restrict: Opt-out of marketing or "sharing" for advertising.

  • Contact: To exercise these rights, email hello@denimstitchcreative.us.