
Who said lean teams can’t make big impact.
Hi, I’m David Yang!
(though my friends call me Sheep - long story...)
I spent the past 8 years working in the film industry in LA, now I run a video production company here in San Diego and spend most of my days either geeking out over cinematography or trying to figure out how to be a halfway decent business owner without losing my creative fulfillment. Still very much a work in progress!
I’m here to either talk you out of doing video or provide you with the tools and strategies that prioritizes communication, functionality, and story to build your own lean & mean team - while staying away from the pitfalls.
I believe that every business that succeeds with video inevitably will take it in house. Because let’s face it - video is a volatile and expensive medium even with AI. That’s why I’ve formulated a nontraditional approach through sharing my insights and knowledge as a business oriented creative to install a Video Arsenal OS for those ambitious ones trying to future proof their business and scale with the power of storytelling.

We believe in brutal honesty and exceptional results. If a video won't move the needle for your business, we'll tell you straight up. No fluff, no unnecessary production, just strategic storytelling that aligns with your business goals.
Our Formula
W.E.A.V.E
• Work: A step-by-step playbook that turns creative chaos into a reliable, repeatable system.
• Elevation: Commanding brand presence that not only stands out but positions you as an industry leader.
• Activation: Kick-start immediate action that powers your business with content that connects and converts.
• Video: Leverage premium, story driven video to reshape your marketing and attract dream clients.
• Expansion: Scale for in-house video capabilities to drive growth, independence and prepare for exit readiness.

Video Independence For Your Ambitious Business.
We craft stories lean and mean, then teach your team how to maintain that standard.